Podcast Episode 24 – Episode 24 – Financial Planning or Investment Management?

Bryan Strike is one of those professionals younger planners should mimic in how they conduct themselves in business.

He holds almost all, if not all, of the most prestigious planning designations available; CPA, CFP, CFA, MsTX, PFS, MS and others.

But, even with this pedigree, Bryan is humble enough to realize that being a good financial planner is not about tooting your own horn, it’s actually understanding your clients. Nothing is more important

You want the client to take action? You need to understand their concerns. That simple.

The profession is littered with the smartest minds in around, who have failed as financial planners because these people couldn’t sell water to someone stranded in the desert.  They lacked the confidence to ask questions. And they forget the essential role of a financial planner, understand the client so you can get him/her to take action to better THEIR financial lives.

Bryan does this for his clients. And we all can learn from him.

If you want to learn more about Bryan here is his bio.

Connect with Bryan on LinkedIn too.

In this episode, I tackle a pet peeve of mine, investment advisors holding themselves as providing “comprehensive financial planning” services.

Look, if you are an investment advisor, a CFA for instance, I have no problem with what you do; managing money for clients.

If you are a financial planner, a CFP for instance, I have no problem with what you do either, engaging in comprehensive financial planning for clients.

What I do have a problem with though is financial advisors holding themselves out as BOTH a financial planner AND an investment advisor.

Even worse, I have a problem with an “advisor” who says he’s going to charge less than what a client is paying his current advisor but neglects to that person he is only going to provide half the services.

That, my friends, is a bait and switch and absolutely should not be tolerated.

Buyer beware when it comes to this stuff. If someone is offering you services for a significant discounted fee, you’d be prudent to wonder why.

Song of the day:
Lynyrd Skynyrd – Four Walls of Raiford

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